SigmaWay Blog

SigmaWay Blog tries to aggregate original and third party content for the site users. It caters to articles on Process Improvement, Lean Six Sigma, Analytics, Market Intelligence, Training ,IT Services and industries which SigmaWay caters to

7 methods to use data

Data can be put to use in many ways and it should be explored. Data should be used to its full potential, this is not about technology but management. A team of data scientists employ a series of various analysis to look into the entire series from data insight to profit. There are 7 methods to put data into work. 1) Use data to make better decisions along the chart. 2) Use innovations in products, services and processes. 3) Making existing products more valuable. 4) Improve quality, eliminate costs and build trust. 5) Sell or license richer data. 6) Asymmetries should be exploited. 7) Connect providers and those who need the data. These help to provide greater value to others. Read more at: https://hbr.org/2017/06/does-your-company-know-what-to-do-with-all-its-data

 

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Technology Causing Destruction Of Jobs

Technology is making machines faster, smarter, smaller and cheaper. Technology is serving as a smart alternate to humans. Thus, job destruction is very common in all industries at present. Survival will depend on experience, knowledge as well as the capability to adapt and learn quickly, i.e., adaptive quotient and change velocity. Developing skills and adaptability is a must to save your job from technology. Education system should be framed in a way so that the mentality of being lifelong learners and adaptability can be built in children from school itself. Read more at http://www.stuff.co.nz/waikato-times/opinion/93663839/when-technology-takes-over-and-your-job-disappears

 

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Reasons Why Smart Money is Focusing on Social Media

An earlier group of advertisers targeted Newspapers and TV, but now they have moved into social media. So, money is flowing to social. Spending on LinkedIn, Twitter and Facebook marketing continue to accelerate as mobile adoption and time spent on internet increases. In this manner, in the coming years Internet ad will surpass television. The shift to mobile and increased time spent with digital is having a major impact on social platforms. More people are engaging with brands on social. SEO (Search Engine Optimization) is social now. Even the news is on social now. You can read fastest news on Twitter than on any other websites. Researches show that the consumers who include social media as part of their shopping process are four times more likely to spend more money on purchases. Most of the audience is on social. So, many marketers who've been using social for at least two years say it helped them improve sales. Read more at: http://www.business2community.com/social-media/smart-money-moving-social-01863316#LvrcWTpZ5JmxR8qb.97

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Etiquette of Private Equity

equity

The entrepreneur's objective is to use the capital and expertise of the PE firm to grow the company in the ways that benefit every involved person. So, for a successful PE partnership here is some etiquette that helps ensure maximum alignment. To do: i) make sure that one fits the firm's funding and investment strategy. ii) Target those firms that have interest and experience in the industry. iii) Understand the PE firm's decision-making process. For this, interview the CEOs of past and present portfolio companies. iv) Find out how the partner is responsible for one's investment gets paid. Not to Do Things are: i) don't go "exclusive" too soon. Always understand the paperwork before signing. ii) Don't be frightened of "thorough" money and beware fast money. iii) Don't Hire an Inexperienced transaction lawyer to avoid cost. iv) Don't be defensive when the PE firm offers operating Expertise. Because it's not interfering, it's a valuable advisory resource. Read more at: https://www.entrepreneur.com/article/295506

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Tips to Market new business for almost Free

marketing

For new Business, it's a challenge to get customers. So, one should incorporate new ideas for marketing. The Internet has widened the option to more affordable and easier option of marketing strategies. Social media like Facebook and Instagram can be used to make the brand viral. Meeting new customers at events or starting a blog may help. Facebook ads can be used to reach out to the customers. Building email funnels, renting a festival booth and attracting customers by giving freebies, volunteering under the brand name, giving samples to product critics can be useful. It can become an effective way to refine or reinvent the product. Offering workshops, posting a video review of the product, running viral contests, building a product page website, sending out press releases are some useful ways to attract customers. Read more at: https://www.entrepreneur.com/article/294265

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Doing easy transactions through Mobile Banking

Mobile phones act as a connecting device between two points of a transaction. One of the features that majority banks do not offer are cardless withdrawals from an ATM .Mobile banking apps can generate code to enable withdrawals and easy access. Mobile banking provides a platform to innovate and explore new sources of revenue by providing offers and services other than traditional ones such as exchange of foreign currencies. Shared finances is another area which can be easily dealt with by using mobile banking services such as splitting up a bill or making payments on another person's behalf. Read more at : http://blogs.forrester.com/peter_wannemacher/17-03-17-which_nifty_mobile_banking_features_is_your_app_missing

 

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The Most Common Phishing Attacks

Phishers attack business by collecting customer mailing list, so they can cover-up as your business entity and steal from customers. Scammer’s method is to develop emails or phone scripts to victimize their customers. They steal the data from links where messages directed them. The scammer then disappears and use the customer’s information to purchase for which the customer is unaware. There are 8 common phishing attacks:

 

1) Whaling/ Cyber whaling, 2) Hapooning , 3) Spearfishing , 4) Fake Phishers, 5) Pharming, 6) Mimic phishing , 7) Nigerian payment for the service and 8) Banking scams. Read more at: https://www.computer.org/web/computingnow/security/content?g=53319&type=article&urlTitle=8-common-phishing-attacks-and-how-to-protect-against-them

 

 

 

 

 

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Managing Uncertainties and Fraud Detection by Predictive Modelling 

The present business environment is volatile and full of uncertainties. Therefore, a need arises to improve efficiency and profitability. Though many organizations rely on traditional techniques, predictive analytics is the new trend of managing risks and monitoring frauds which eliminates all the guesswork. Predictive analytics help us in reaching the source of fraudulent transactions and in dealing with future plausible attacks. Lack of corporate transparency and missing public trust should be dealt with by using advanced tools for managing huge data and ensuring accountability. Predictive analytics helps in building the customer profile to know his credibility which is useful for banks. Read more at : https://blogs.metricstream.com/ready-predictive-analytics-revolution/

 

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Precautions with data lake

Big data has now become old, organizations are very well familiar with it. But some of them are still struggling with data. Data lakes provides easy access of data and data mining. Due to management defaults data may turn into data swamps making analysis difficult. Data Lake has a lot of benefits, but the data growing in size becomes difficult to handle. To avoid this problem following steps are taken at the time of creation. 1) Too much data must not be collected at the beginning. 2) Data insighting cannot be done manually, so machine-learning capabilities should be enabled. 3) Businesses should keep an eye on changing data statistics and the employed models. To make it successful one needs to integrate it with business strategy and outcome. Read more at: https://www.readitquik.com/articles/elastic-computing/smart-ways-to-manage-your-big-data/

 

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Smart Way of Healthcare Management

Smart phones have made healthcare management easier by healthcare management apps. From measuring pulse and heart rate to maintain health, healthcare apps can ensure physical and mental well being. Some of the best healthcare apps of 2017 are as follows.

1. WebMD – this free app can check the symptoms and can help detect a disease. 2. Micromedex – this paid app is a pharmaceutical reference and guide. 3. OneRx – this app helps to compare the costs of various medications in various medical stores. 4. Sugar Sense – this app is a great way to keep track of the blood sugar level. 5. MyChart – this app provides information about healthcare records. Read more at http://appinformers.com/best-healthcare-apps/11482/

 

 

 

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Owning Undiversified Concentrated Equity

A person holds “concentrated equity” when he owns a large portion of company’s stock in various forms such as Employee stock purchase plan, restrictive stock or incentive stock options  and he is an employee of that company. It is imperative to know what type of stock one owns and also its cost basis (cost of acquiring such stock) to know their tax liabilities such as capital gains tax. Each stock has different tax payment structure and liquidity. One also ought to know the key dates. By owning concentrated equity, we are exposed to concentrated risks as well as the opportunity to grow as and when the company grows.  Read more at: http://www.financeandflipflops.com/managing-concentrated-equity-in-company-stock-and-stock-options/

 

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Business doing Outsource Without Going Overseas

In today’s business world, outsourcing of overseas tech support is changing with an Innovative solution ‘TechtoUS’ that helps in eliminating language barrier and allows business and individuals. Local Outsourcing is more cost effective than outsourcing overseas. Overseas tech support is difficult for some people because they pay to businesses to call tech support for them. Read more at: https://www.computer.org/web/computingnow/insights/content?g=53319&type=article&urlTitle=how-technology-allows-your-business-to-outsource-without-going-overseas

 

 

 

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AirSelfie- The next trendy thing amongst selfie lovers!.

Selfie stick has been in the market for a long time. It has led many clicks and takes and is owned by almost every selfie lover. But here comes another invention for the selfie lovers- AirSelfie. It is the camera drone which flies in the midair and clicks the videos and photographs.

The drone is extremely easy and safe to use. The iOS or android app lets you adjust the height and direction and helps the drone to take off. You could also manually move the drone and can touch it while it’s on in the midair.

 

The drone also lets you upload the photos directly to the social media app. If you need them, you could transfer it through Wi-Fi. Read more at: https://www.livescience.com/57185-airselfie-drone-takes-photos-in-midair.html

 

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Drones helping to showcase the aquaculture of Tanzania

SecondMuse, place of work that collaborates with organizations to assist solve complicated issues, looked to the most recent drone and 360 video technologies to assist showcase cultivation — the farming of aquatic life-forms — in United Republic of Tanzania.

Led by the Australian Department of Foreign Affairs and Trade’s InnovationXchange, in partnership with SecondMuse, the goal was to award comes that each facilitate scale back environmental impact and increase property.

Ben Kreimer, a drone and computer game individual, and Brett Garling, producer and founding father of Cut Canvas inventive, shot 360 video underwater, on land, and within the air to document 3 of those initiatives.

 

More than seventieth of Tanzanian alga farmers square measure ladies, and rising ocean temperatures square measure reducing the economic viability of alga farming, per the Blue Economy Challenge web site.Read more at : http://blogs.discovermagazine.com/d-brief/2017/06/08/drones-showcase-aquaculture-in-tanzania/#.WUK_3BN968V

 

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Benefits of lifecasting on brands

The difference between steam video and live casting s that live casting is uninterrupted steaming directly into the web. Livecasting offers a much better job at communicating. It allows the views to feel the experience as if they were alongside the participants. Also it lets the audience draw their own conclusions. Video take livecasting altogether to a different level. Livecasting creates an opportunity which adds that missing human element, traditional advertising is thus pushed away. Live video allows brands to communicate emotions in a way that is less likely to be misconstrued. The relationship between AI and livecasting is evolving and is focused around user-generating content. Livecasting creates a platform for brands to connect, build, trust and convey emotion. Read more at: https://blogs.adobe.com/digitalmarketing/social-media/hey-brands-busy-lifecasting-arent/

 

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Adopting Artificial Intelligence with poor Analytics: Not a good Option

Artificial intelligence and improved technology without structured analytics can prove to be costly and can leave the company paralyzed. However, companies with strong analytics can make excellent use of it. Before Adopting artificial intelligence, the following points should be considered. 

1. The basic processes should be automated.

2. Structured analytics and centralized data processes.

3. Integration of structured analytics with artificial intelligence.

Artificial intelligence, if exploited to its full potential, can reinvent business. Read more at https://hbr.org/2017/06/if-your-company-isnt-good-at-analytics-its-not-ready-for-ai

 

 

 

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Concept of Open Data

Open data is the data which is easily accessible and is in such a format which can be used by anyone.This data may or may not be free. This data can be made available through the API or pay per use models. This concept was initiated in the 1950’s when World Data Centre system was formed to enhance accessibility. Companies can, with the help of open data, develop applications and improve their products. Government can ensure transparency and efficient use of public money. Open data helps in decision making. The only concern being data security and privacy. Open data should be transferred within the legal boundaries after filtering, which data can be transferred and which cannot be. Read more at: http://analyticsindiamag.com/what-is-open-data-and-where-can-you-find-it/

 

 

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Is your Business Cloud ready?

Many organizations have large amount of data, but don’t really know how to manage it all. You will decide to move all the data to the cloud, but, is your business ready for it? Do you move every single asset to the cloud? Once capital, infrastructure, technology, and operational aspects of the enterprise are under control they can start to think what needs to be optimized, how and what should be relocated to the cloud. It is critical to have a cloud strategy, make sure it is flexible due to the nature of growing and shrinking of data. Moving customer prone applications or internally developed applications to the cloud without careful evaluation can lead to loss in revenue. Applications can be ‘cloudified’ by using application-specific workloads such as CRM (Customer Relationship Management), ERP (Enterprise Resource Planning) etc. To decide which application, make sense in cloud, enterprise’s IT teams must balance performance, interoperability and compatibility. Having a Data Center Management (DCM) platform allows company to procure, deploy, monitor and measure IT assets through web browser. Read more at: https://www.computer.org/web/data-center-insider/content?g=55674596&type=blogpost&urlTitle=big-data-in-the-mist-are-you-cloud-ready-

 

 

 

 

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Exploring the era of machine learning

Machine learning can be used in our daily lives such as filtering the spams in our mailbox or for banks judging the credibility of customers before issuing credit cards to them. We can even deposit checks through our phone. Machine learning models train itself, gather inputs and generate output. Machine learning tools are used as a part of business intelligence. Through Natural Language Processing (NLP) machine learning can comprehend speech or written words and generate graphs and figures. It can correct any anomalies in business and find out when the demand for your product is high. The more inputs one feeds in faster it learns. Read more at: https://www.sisense.com/blog/beyond-hype-machine-learning-unlocking-power-bi/

 

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LED light bulbs- Efficient utilization of energy

LED light bulbs are a step towards an efficient utilization of energy, therefore it is one of the best energy-efficient business model in India. India's usage of LED light bulbs was only restricted in the households, thus to encourage usage of LED light bulbs government has leveraged its buying power and made LEDs available at discounted prices. Power consumption of LEDs is around 2% as compared to 15% earlier. The article further explains the benefits of LEDs to the economy's energy, financiers, users of equipment, improving energy efficiency, lowering the emission intensity and avoiding a spike in emissions. But still India lacks in the infrastructure required for the further improvements.Read more at: http://blogs.economictimes.indiatimes.com/et-editorials/an-energy-efficient-business-model/

 

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